It’s a strategic market analysis of a specific sector including recent transactions, deals and investments, competitor activity and research into potential acquisition targets and buyers.
As part of the mapping exercise, we will detail a wide variety of transactions over recent years for companies in your sector and related fields.
Why is a market mapping exercise useful?
If you are considering selling your business or making acquisitions but would like to test the waters before embarking on a process, our Market Mapping allows you to check market names and appetite “offline”.
A market mapping exercise involves:
• Strategic Market Analysis – investigating value chains and industry maps, isolating the different players in your market and building an understanding of what those companies are doing by speaking with them.
• Investigation into relevant transactions in your sector – why deals have occurred, how acquisitions have been integrated into an acquiror, and how the consideration has been structured and valued.
• Building a list of potential ‘targets’, both acquirors and vendors, which may be of interest to approach in the event of an actual sale or purchase process.
How can we help?
We support companies to plan their future and put the commercial and financial practices in place to ensure they maximise the value of their business.